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Spot UV Business Cards

spot UV business cards
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Spot UV Business Cards (Matt Laminated both sides)

Spot UV (ultra violet) is a print finishing effect used mainly on business cards, colour brochures, printed folders etc. to highlight certain parts of the artwork such as logos or photographs.

The effect is to make the treated artwork much more reflective than the surrounding artwork. Where the main product has been matt-laminated, highlighting key areas with a glossy effect really does create a superb, professional effect.

Spot UV Business Card Prices

Preparing artwork for the spot UV process.

The UV plate is treated as a single (spot) colour and setting up the artwork is, in most cases, very easy to do. Accuracy is key.

Should you wish to do the artwork yourself then the following shows a couple of examples:

A basic spot UV as used on photographs.

The following artwork could be a business card, full colour brochure or folder etc.

In this example we’ve used a basic business card shape and the 2 photographs will have the UV treatment. (The magenta line around the outside of the card has been left in for clarity).

In this instance, if the 2 photographs are sat in picture boxes, then it’s simply a case of cutting away the photograph and leaving empty boxes behind in the exact same position.

Spot UV_image_1

All that we need to do is fill the 2 empty picture boxes with the colour black, remove anything else (text for instance) that does not require UV and we are then left with the following:

Spot UV_image_2

Remember, the magenta card outline will be removed before the printing stage so it’s very important the original crop marks (corner marks) are left in place. This will allow the press operator to position the UV plate with 100% accuracy.

The above image can now be saved as a separate file e.g. business_card_UV_plate.eps and supplied with the original business card artwork.

When working with vectored eps files UV plates are very easy to create as all parts of the artwork are easily selectable.

In the Lion Head image below the designer may for some reason not want part of the head and mane UV treated, as shown by the arrows.

Spot UV_image_3

In the graphics program the parts would be removed (remembering to keep the all-important crop marks in place) to leave this:

Spot UV_image_4

As with our very first example, it’s now simply a case of converting the remaining artwork to black as shown below:

Spot UV_image_5

Don’t forget to remove the magenta outline, if you’re using one, before sending to print.

Sometimes you may have a more complicated image that is only available as a hi-res jpeg or tiff file.

In these cases you’ll probably need to load the image into Photoshop© and create clipping paths (where you draw around the image with a pen tool) or you may be lucky and be able to simply erase the parts not required for UV. It all depends on the image.

Hope this helps!

Spot UV Business Card Prices

Related Posts

  • Laminated Business Cards
  • Shaped Business Cards (die cut)
  • Spot Colour Business Cards
  • Thermo Business Cards
  • Business Cards FAQs

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Spot & Process Colours Explained
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Bleeds explained

Basically, a bleed is artwork that goes over the edge of the printed sheet.

If your design needs to have a bleed then it’s important to allow 3mm overlap (see image A below). As the letterhead will be printed on oversize material (SRA4), this gives the guillotine operator a chance to cut into the artwork and produce a good finished letterhead. (see image B below).

A
How to design a letterhead fig. 3
B
How to design a letterhead fig. 4

Why do we need a bleed?

If the artwork ended at the edge of the sheet and the guillotine cut was only 0.5mm out, then we could end up with an unsightly thin white strip down one edge of the sheet, which is not ideal.

Also, if there is a large stack of paper on the press, with the best will in the world there will be the odd sheet that doesn’t get fed through the press 100% accurately so if a bleed hasn’t been put in place this could cause issues.

Extending the artwork over the edge of the sheet allows for a little leeway when it comes to the time for trimming.

If you’ve set your workspace for A4 and intend to use bleeds then, depending on what software package you are using you may need to set the workspace to oversize A4 (SRA4), which measures 225mm x 320mm.

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