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An industrial text effect created in Photoshop
Industrial Text Effect
Step 1:
Let's start out by creating a new file. I used a 500×500 pixels canvas set at 72dpi, and I filled my background with black color. Now select the Horizontal Type Tool then set the font family to Agency FB, bold, 72 pt, strong and #4E4E4E color shade. Then in a new text layer type your website name.
Step 2:
Under Layer Style(Layer > Layer Style) add a Drop Shadow, Inner Shadow, Inner Glow, Gradient Overlay and Stroke blending options to your dark gray text layer.
Result:
Step 3:
In a new text layer type out your name in white color.
Step 4:
Under Layer Style(Layer > Layer Style) add an Inner Glow blending option to your white text layer. Then set the text layer's blending mode to Darken.
Result:
Step 5:
Make a new layer set and name it 'Structure'. Then in a new layer draw a black spot using your brush tool with a soft brush. Now make a gray rectangle with #8C8C8C color shade and 32 x 55 px dimensions on the black spot.
Step 6:
Under Layer Style(Layer > Layer Style) add an Inner Shadow, Inner Glow and Gradient Overlay blending options to your gray rectangle layer.
Result:
Step 7:
Create a new layer then draw a gray ellipse with #8C8C8C color shade and 34 x 19 dimensions.
Step 8:
Under Layer Style(Layer > Layer Style) add a Drop Shadow, Inner Glow and Gradient Overlay lending options to your gray ellipse layer.
Result:
Step 9:
In a new layer draw a black ellipse with 22 x 13 px dimensions on top of the gray ellipse design.
Step 10:
Duplicate the 'Structure' layer set and merge it through Layer > Merge Layer Set. Then resize it through Edit > Transform and duplicate it again and position as shown below.
Step 11:
Now add more small structures on your text design, anywhere that fits with your text.
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Remember, if designing for print, set your workspace to 300dpi and at actual size to be used, or larger. Many people use higher resolutions, 600dpi for instance, but this is not necessary, and will not improve the final print quality.
If designing just for the web, then a 72dpi workspace is fine.
Another thing to consider - if designing for print, then make sure 'Mode' is set for CMYK.